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Born Amuwa Idowu Segun, Channel is a Lagos-based talent and native of Ondo State whose journey into music began at the age of 12.
Originally passionate about football, he made a bold shift into music, allowing his love for sound and songwriting to take center stage.
Since then, he has steadily honed his voice across multiple genres, developing a style that is both relatable and sonically rich.
Channel’s music is deeply rooted in passion and intention, and ‘Hustle (Jeje)’ is no exception. a stunning layout for everyone.
With a calm but steady tone, Channel encourages listeners to keep moving forward ‘jeje’ (gently), no matter how slow the process might seem. It’s a reminder that success is a journey, not a sprint.
The production is warm and laidback, allowing his vocals to take the spotlight as he delivers inspirational lyrics laced with resilience and hope.
‘Hustle (Jeje)’ is more than just a song it’s a message to dreamers, grinders, and anyone determined to rise above life’s challenges.
With this release, Channel solidifies himself as a voice to watch in the evolving Afrobeats scene.
His raw authenticity, combined with a passion that bleeds through every note, promises even more greatness as he continues to grow.
Channel is emerging as one of the most promising new voices under MAZZA Music, standing as a clear testament to the label’s commitment to discovering and nurturing authentic talent. As one of the early artists signed to the imprint, he represents MAZZA Music’s vision of developing fresh creatives who can speak to both African and global audiences with originality and depth.
Channel’s journey is only beginning, but his direction is clear: a cross-continental storyteller with a fresh sound and the drive to carve out his own space in today’s expanding Afrobeats universe.


